Marketing Business School

Need a marketing strategy that doesn’t make you sick to your stomach?

Go from confused to competent without drowning in every new fad or tactic.

Marketing Business School is designed to increase the confidence in your marketing efforts, so you can stay consistent, feel proud of what you’re doing, and achieve your revenue goals.

Figuring out the right marketing strategy for your travel business isn’t easy.

Recognize any of these?


  • New marketing fads or platforms popping up almost every night
  • Sifting through all these tactics online for hours with little guidance
  • Spending endless amounts of time trying to figure it all out has paralyzed you from making sales
  • Feeling stuck with how to press forward, so you’re missing opportunities, and losing momentum to achieve your business goals


You’re not alone!


And I help people just like you with this.

Marketing Business School will help you:

  • Stay on top of marketing trends, so you can quickly decipher if they fit (or don’t) into your overall strategy
  • Give you a fast pass to learning about the marketing essentials and foundations you actually need
  • Confidently share your expertise in a way that feels good to you, so you’re able to work with your dream clients
  • Increase your competence in creating and executing your marketing strategy, so you can focus on crushing the other areas of your business plan

As a member, you get:

  • Monthly Marketing Masterclasses:

    Hourly long Zoom Calls where yours truly will break down marketing elements into consumable and easily-implementable ideas.

  • Monthly Tech Talk Q&As:

    Hourly long Zoom Calls where you can ask me and the group the marketing questions that are burning in your mind, without having to search the interwebs

  • Monthly Hot Seat Coaching and Quarterly Reviews:

    Hourly long Zoom Calls where we brainstorm or troubleshoot something you need help with in your business.  Quarterly, these turn into Review Sessions, so you can review your numbers and adapt your marketing strategy to achieving your goals.

  • Private Podcast Feed:

    Do you enjoy listening instead of viewing?  Save time and multi-task to catch up on any calls you may have missed.

  • Private FB Community:

    We’re about community here, not competition.  As such, feel free to ask and answer questions in the community, so we can uplift, together.

  • Access to ME, your Marketing Mentor: 

    You might be in business alone, but you don’t have to do it all alone.  I’ll be there guiding you through masterclasses, calls, and community conversations, so you have an actual person to turn to if you need support.

And of course there are bonuses! You’ll get access to all previous masterclass video recordings via our MemberVault Portal, as well as audio recordings of all calls on the Private Podcast Feed.

Join Marketing Business School Today!

Monthly Membership

$35 monthly Cancel anytime


Yearly Membership

$350 yearly

Best value - get 2 months free!

Real Talk from Real Members:


“The school helps me stay focused on my marketing goals and provides valuable industry expertise.  [It] has made marketing less daunting and more manageable.  Anthony T.,  Tmio Travel


“I honestly get so much insight from the process parties. I love having a group to collaborate with.  I was already getting so much value out of your podcast, [that] MBS was a no brainer.”  Amanda R., Never Landing Travel Agency


“Rita is the answer to all of your marketing needs!  I am using MBS to help me get a better grasp on marketing my new business and do it smarter (not harder).  [It] is giving me the understanding and fundamentals of marketing my business in a way that builds relationships, and will also get me working efficiently.”  Terra B., Adventures by Terra, LLC 


“[Marketing Business School helps me have] better marketing skills, best practices, and a place I can trust to share my weaknesses.  Just knowing you are there Rita is a huge relief. You've helped me focus and get my act together.”  Jenny S., Celtic Heritage Destinations

Is this for you?

This is for you if you:

  • Own a business within the travel industry (Advisor/Agent, Supplier, Support Partner)
  • Feel overwhelmed, anxious, stressed, or a combo of all these about marketing your business
  • Want to be involved in a community that you support and supports you in return
  • Understand that every entrepreneur is running a unique travel business and your own goals and actions should be unique to you and your business
  • Love to have fun, and don't take yourself too seriously
  • Support diversity, equity, and inclusion efforts on multiple levels in our travel industry
  • Aren't looking to overextend yourself to additional commitments (you don't need to be doing all the things)
  • Just need to get the sh!t done!

This is not for you if you/you’re:

  • Can't pull the trigger to take the action needed for your travel business
  • Not interested in giving back to your travel entrepreneur community
  • New to the industry and haven't taken action on certain foundational elements (get those done first and then come join us)
  • Looking to learn more stuff (not saying you won't learn anything, but the focus is to take action and hold yourself accountable to the action)

Hi, I’m Rita M. Perez, CTA, VTA, MCC

and I help travel business owners uncomplicate the ever-changing marketing landscape.

I created Marketing Business School because I believe the quickest way to consistently marketing is to understand its foundations, adjust to the trends, and keep the process as simple as possible (so you actually do the marketing!).

I’m also a huge fan of Game of Thrones, The Nightmare Before Christmas, and most things nerdy, as well as binging Netflix and working on puzzles and paint-by-numbers.

Join Marketing Business School Today!

Monthly Membership

$35 monthly Cancel anytime


Yearly Membership

$350 yearly

Best value - get 2 months free!

Frequently Asked Questions

Q: Does this membership come with live support/what if I have questions?

A:  Yep!  That happens on our monthly calls, and you can also ask questions in the FB Group to get community support in between calls.

Q: When does the membership begin and end?

A:  When you sign up and when you choose to cancel.  (You can cancel at any time, ps)


Q: How do I know if this is right for me?

A: You’ll have to evaluate your current business needs.  If your current marketing plan is not leading to sales and conversions, then the school may be a great fit for you.


Q: Can I cancel anytime?

A:  Sure can!


Q: Do you have a refund policy?

A: Due to the digital nature of Marketing Business School’s calls, assets, and resources, there are no refunds.


Q: What if I want to upgrade my monthly membership to a yearly membership?

A:  Reach out to Rita at, so we can get you squared away!


Q: How long will I have access to the materials?

A:  As long as you are a paying member of Marketing Business School.


Q: Does this only work for travel business owners?

A:  Nope!  What I teach can assist most any business owner looking to understand, simplify, and strategize their marketing efforts.  I just strongly look at marketing through a travel business lens, and many of the people I work with are travel business owners.


Q: What timezone are the calls in?

A:  Eastern, or EST


Q: Do I need specific tech to implement this?

A:  Not really–when you enroll in Marketing Business School, I will email you a link on how to get started.


Q: My question isn’t here...

A: If you have any other questions, just email Rita at

6 Modules

Modules for this product 6
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